Honda Motorcycles and Scooters India Pvt. Ltd. (HMSI) has opened its 100th pre-owned motorcycle dealership in the country. While many carmakers have their own pre-owned business, HMSI is the only one operating in the motorcycle segment.
HMSI is operating certified to operate in this sector from almost past five years. According to company reports The Company has seen about 55 per cent growth in the pre-owned dealer network recently and has seen an increase in sales by 25 per cent.
YS Guleria, senior VP, sales and marketing told media that while most of the dealerships in Mumbai and other regions manage to sell around 25 bikes in a month, Hyderabad for example sells 80 motorcycles. Guleria is also of the opinion that market maturity is the key for buying used motorcycles. In Thailand, Honda is having 80 per cent share in the used motorcycle market. In India, however, scooters capture the majority of Honda’s used motorcycles market.
Before bike is handed over to customer it has to pass through rigorous quality checks. Out of these, Honda motorcycles are refurbished with original parts and then sold with six-month warranty, two free services and aftersales support. HMSI also takes care of the transfer and ownership process for the new customer.
August 03, 2016